Heavy
The Challenge: Imagining that typography is living in the world of dreams (or nightmares), explore
divergent visualizations of forms using unfamiliar materials. Once different type experiments have
been explored, consider the space in which they live and create a series of hypothetical movie
posters as well as an accompanying movie trailer.
divergent visualizations of forms using unfamiliar materials. Once different type experiments have
been explored, consider the space in which they live and create a series of hypothetical movie
posters as well as an accompanying movie trailer.
Film Synopsis: A young woman diagnosed with clinical depression begins cognitive therapy. Soon
after her first sessions she begins to have vivid and intense dreams. As her therapy continues her
dreams become so heavy that she can no longer distinguish between waking and sleeping.
after her first sessions she begins to have vivid and intense dreams. As her therapy continues her
dreams become so heavy that she can no longer distinguish between waking and sleeping.
Deliverables: A series of three posters and a movie trailer.
